Shvydkoy Mikhail

Shvydkoy Mikhail

Television host, bureaucrat, and theatre critic Mikhail Shvydkoy was, perhaps, the first person of power in post-Soviet Russia who turned to face the public, wasn’t afraid of appearing before audiences as a “showman,” and got by brilliantly. He began in the journal “Theatre,” where he rose through the ranks from correspondent to associate editor-in-chief. From the early 90s, he served as the deputy minister of culture, chairman of the VGTRK, and participated in creating the TV channel “Culture.”

On this basis, Shvydkoy, already having taken office as the minister of culture, began to run his talk show “Cultural Revolution,” and ended up the first Russian bureaucrat to appear on television as the producer of his own program (he now also runs the music show “Life is Beautiful” on the “Home" channel). Currently, he is the President’s special representative on international cultural cooperation. As before, he loves and knows the theatre, and considers his work in television to be a distraction from his origins – in exchange for traveling to vacation resorts and trips for medical procedures. 

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Shverubovich Vadim
Silyunas Vidmantas
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